This course is intended for professionals seeking to learn best practices in developing marketing strategies, research and partnerships. You will learn how to use research to develop brand partnerships and how to build a strategic plan.
Number of Units: 1.0 graduate level extension credit(s) in semester hours.
Who Should Attend: This course provides continuing education for professionals seeking to expand their marketing strategies in the global marketplace.
Course Materials: All materials are shared within your online course.
Technical Requirements
Once you have enrolled in your course; log in to your account to access the course Welcome Letter, which includes directions on how to access the New Student Orientation and your online course.
Master the art of digital marketing by building a solid foundation with our free eBook, Digital Marketing Playbook for New & Non-Marketing Professionals.
Professional development courses offered by the University of San Diego’s Division of Professional & Continuing Education are taught by faculty that possess a depth and breadth of academic and real-world professional experience.
The Professional and Continuing Education program nurtures key partnerships on the local, national, and international level. The goal is to better serve working professionals who seek to enhance or build their careers and help achieve their highest value and potential. Contact us today to learn more.
High-quality, career-building courses to choose from
In-depth, innovative, and relevant topics
Career advancing certificates
Courses offer a convenient, yet rigorous style of learning that allows you to structure your education to suit your schedule while keeping you on pace toward achieving your educational.
Our online self-paced courses are similar to online fixed-date courses, but are designed to give you a six-month period from time of enrollment to complete all assignments. Your instructor will provide feedback via written responses on your assignments and exams. Grades are based on completed projects, assignments and exams.
How is the self-paced course structured? Like fixed-date courses, online self-paced courses are asynchronous meaning that you can work on your assignments anytime; the difference being there are no assigned due dates in self-paced courses. The content is divided into learning modules. Each module will cover one or more topics. Within each of the learning modules, you can expect the following components:
Learn practical skills from expert instructors to boost your resume or succeed in your current role.