Course Description

Develop Your Own Podcast to Enhance Your Marketing Efforts

This course will focus on taking brand new podcasters on how to create a podcast from the bottom up. It will cover everything from strategies on how you create a podcast, marketing a podcast, and include guests for your podcast, to the actual equipment and how to set it up and run your podcast on your own. You will walk away with starting your own ultimate podcast.

This course is offered is provided to you as a fully online, self-paced and self-directed learning experience.

Course Details

Number of Units: 1.0 graduate level extension credit(s) in semester hours

Who Should Attend: This continuing education course is intended for professionals seeking update and expand their digital marketing skills. Students will obtain the tools necessary to create and run a podcast.

Course Materials: All materials shared within the course.

Course Options

Course Date Units Price

What You Will Learn

  • Learn the 15 Reasons to start a podcast
  • Master podcast hosting, platforms, and podcatches
  • Be able to create name, length, content, and podcast periodicity
  • Discover how to create a good production flow, show notes and quotes
  • Learn to market your podcast
  • Discover how to find a good guest and be a good guest
  • Learn to create monetization for your podcast


Professional development courses offered by the University of San Diego’s Division of Professional & Continuing Education are taught by faculty that possess a depth and breadth of academic and real-world professional experience.

Why USD?

PCE nurtures key partnerships on the local, national and international level to better serve working professionals who seek to enhance or build their careers, as well as with their employers to help achieve their highest value and potential. Contact us today to learn more.

Informative Stats and Facts


Number of high-quality, career-building courses to choose from


Number of in-depth, innovative, and relevant topics


Career advancing certificates

Learning Method Information

Courses offer a convenient, yet rigorous style of learning that allows you to structure your education to suit your schedule while keeping you on pace toward achieving your educational.