This course covers the basics of creating a social media strategy, including seeking goals, identifying target audiences, developing content strategies, and measuring the effectiveness of social media campaigns. Participants will learn how to develop a comprehensive social media marketing plan and implement best practices for creating and sharing content across various social media platforms.
Number of Units: 1.0 graduate level extension credit(s) in semester hours.
Who Should Attend: This continuing education course is intended for professionals seeking to expand digital marketing skills, including professionals who are responsible for creating and executing social media marketing strategies for business organizations. This would include social media managers, digital marketing specialists, content strategists, brand managers, and small business owners.
Course Materials: All materials shared within your online course.
Technical Requirements
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