Nonprofit organizations largely rely on fundraising dollars — anywhere between 15-20% of their revenue should come from donations, at a minimum. To secure that level of funding, nonprofits work with a variety of different sources – individuals, corporations, foundations and government, and through a variety of different means. Understanding the funding landscape, and its agility from organization to organization, is key to developing a successful fundraising strategy.
In this course, Introduction to Fundraising, we will provide learners with a comprehensive overview of the nonprofit fundraising landscape. This program will equip students with an understanding of the basic components required for making a compelling fundraising case, while also fostering an understanding that every nonprofit’s approach its own strategy. Upon completion, students will have a robust portfolio of strategies and ideas they can take into their work in the nonprofit fundraising sector.
Number of Units: 1.0 graduate level extension credit(s) in semester hours
Course Materials: Text, Fundraising for Social Change by Kim Klein and Stan Yogi, available at Amazon.com or your local bookstore.
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Online fixed-date courses are delivered virtually but follow a predetermined schedule, requiring students to complete assignments, participate in discussions, and take assessments by specific deadlines—much like a traditional classroom. The key difference is that while traditional courses are conducted in person at set times and locations, online fixed-date courses allow students to engage remotely, offering more flexibility in where they learn while preserving structure and accountability through fixed timelines. (Note: Any scheduled Zoom sessions will be outlined on the class schedule.) These courses have fixed start and finish dates, but as an online student you will have 24/7 online access to your classroom assignments, syllabus and course resources. Instructor feedback is shared along with the graded assignments.
How is the learning structured? Each online fixed-date course is asynchronous, meaning that you can work on your assignments anytime, although you are required to complete the assignments by specific dates. The course is designed with learning modules where all of the content is grouped into weekly assignments. Each module covers one or more topics. Within each of the learning modules, you can expect the following components:
• Module introduction that outlines what you can expect to learn in the module.
• Required readings (textbook, articles, journals, etc.) and presentations (audio and/or video).
• Assignments with due dates (which may include: written assignments, journal entries, research, blogs, etc.) based on the readings and presentations.
• Discussion forum where you answer prompts from the instructor and interact with your classmates.
• Module conclusion to review the topics and what you should have learned.
Typically, there is a final project, paper, or exam due in the last module that culminates all of the topics covered in each of the learning modules. You’ll find that the design of the learning modules has a rhythm to help you manage your time in the course.
Data Analytics and Visualization Certificate - Bundle and save 10% when you enroll in all four courses (must add all 4 courses in one transaction for discount):
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