Event Coordination and Production

2 Units
Main Campus

Course Description

It’s Time To Get Hands On With Your Events; Learn the Basics!

A female event coordinator on cell phone, representing event planning courses offered at University of San Diego

This course will provide students with the skills needed to successfully implement event coordination and production - from the initial goals and objectives through all phases of event management, including research, design, pre-event, on-site production, show management, and post-event evaluation. Students will gain knowledge of all elements involved and be given tools and resources to help them become efficient and resourceful event planners and producers, regardless of the size and scope of the event.

Course Details

Number of Units: 2.0 graduate level extension credit(s) in semester hours

Who Should Attend: Whether you are an administrative assistant, entrepreneur, manager, or current event professional at an entry level position, who is interested in becoming responsible for coordinating small to large-scale events including meetings, fundraisers, conferences, corporate programs, weddings, reunions, and sporting events, this course is for you!


There are no prerequisites for this course; however, BUS-X836E: Event Overview and Planning is strongly recommended.

Course Options

Course Date Units Price

What You Will Learn

  • Perform all phases of event coordination
  • Identify basic needs and necessary inclusions in proposals and contracts, including costing, insurance, and liability
  • Implement basic marketing concepts to identify a target audience and promote an event
  • Negotiating techniques and ways to increase efficiency and profitability
  • Create manual and conduct briefings for staff and volunteers
  • Design an organizational chart based on job descriptions and streamlining communication for the entire event team (staff, volunteers, vendors)
  • Conduct site inspections, including RFPs, negotiations, and considerations
  • Recognize and determine solutions for potential conflicts and challenges that may arise before, during and after an event
  • Determine all elements of a production schedule and on-site production, including show flow and rehearsals


Professional development courses offered by the University of San Diego’s Division of Professional & Continuing Education are taught by faculty that possess a depth and breadth of academic and real-world professional experience.

Why USD?

PCE nurtures key partnerships on the local, national and international level to better serve working professionals who seek to enhance or build their careers, as well as with their employers to help achieve their highest value and potential. Contact us today to learn more.

Informative Stats and Facts


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Learning Method Information

Courses offer a convenient, yet rigorous style of learning that allows you to structure your education to suit your schedule while keeping you on pace toward achieving your educational.


These on-campus courses are offered in a traditional classroom where you can connect with your instructor and classmates in a live setting. This learning environment facilitates communication in real time, enables immediate feedback and fosters face-to-face interaction with the instructor and classmates. Classroom courses have a scheduled start and finish date, and students are expected to attend all course sessions.